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Lasst euch nicht von den Zähnen des Beißers beeindrucken und gewinnt höher als Le Chiffre
In this ground-breaking book
The collection covers natural fibres such as cotton
Hettie Judah is a contributing writer for publications including the Guardian
more on structural types
Promoting Fashion Anthologies Lasst euch nicht von denThe marketing and promotion of fashion is entering a fast moving and challenging phase. This book shows how to appeal to the consumer and communicate the brand message. Advertising campaigns, both offline and online, are discussed, together with the existing and new methods of PR and promotion. Individual chapters then look at social media, e commerce and online fashion retail, personal selling and offline fashion retail, direct marketing, fashion
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