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” -Syahmi-
In a major novel unlike anything he has written before
Within no time
a map and some hidden treasure
A ResourceCenter full of books
All Marketers Tell Stories Vendor Code_S138 ” -Syahmi-All marketers tell stories. And if they do it right, we believe them. We believe that wine tastes better in a $20 glass than a $1 glass. We believe that an $80,000 Porsche is vastly superior to a $36,000 Volkswagen that's virtually the same car. We believe that $125 sneakers make our feet feel betterand look coolerthan a $25 brand. And believing it makes it true. As Seth Godin showed in this controversial book, great marketers don't talk about
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